Start Your Engines!

NASCAR takes the lead by partnering with Extreme Networks to speed up fan experiences and streamline raceday operations.


Where Speed and Technology Meet!

Next-Generation Fan Experiences

Extreme Wi-Fi 6 will optimize bandwidth, offering support for more devices delivering better performance

Simple and Efficient Cloud-Managed Networking

ExtremeCloud™ IQ Site Engine will enable NASCAR to gain a centralized and real-time view of the network to optimize network performance

Real-time Visibility and Actionable Analytics

ExtremeAnalytics™ will be deployed enabling NASCAR to monitor and optimize venue management by identifying spectator preferences, behaviors, and operational insights

Daytona International Speedway, the Largest Outdoor Wi-Fi 6 Deployment in the US

NASCAR’s U.S. racetracks are some of the largest sports venues based on fan capacity. Daytona International Speedway is a venue that encompasses a 2.5-mile racetrack and required nearly 2,100 access points, making it one of the largest U.S. venues with outdoor Wi-Fi.

“With Extreme, we are changing the way fans experience the race. Racetracks now have a network that can support adding more amenities for fans like in-seat concessions ordering, and our venue IT teams have confidence that they can easily monitor everything happening over the network so we can make real-time adjustments and ensure a seamless experience for everyone using a Wi-Fi device.”

John Martin
VP of Media & Event Technology, NASCAR

NASCAR Fuels Innovative, Unique Fan Experiences with Wi-Fi 6 and Analytics from Extreme

John Martin, VP of Media & Event Technology at NASCAR, and Norman Rice, COO of Extreme Networks discuss why the league is deploying Wi-Fi6 and ExtremeAnalytics to power innovative, immersive, and compelling fan experiences on race day – while gathering insights and intelligence to optimize operations. John also highlights how NASCAR shifted to iRacing during the pandemic and embraced the esports world.

Take a ride with us!

Extreme Networks – The newest NASCAR Technology Partner

Sports & Public Venues

Get to know our diverse sports partnerships and discover how Extreme Networks delivers secure, quality, connected experiences to each one at scale, while supporting the critical demands and future needs of sports brands and their venues.

Enabling Connectivity in the LA Coliseum

Watch this video to learn how the Coliseum leverages its network to enable next-gen fan experiences and optimize venue operations.

Keeping Fans Connected During NASCAR’s Clash at the Coliseum

Watch how Extreme Networks revved up Wi-Fi analytics engine for NASCAR’s Clash at the Los Angeles Coliseum, while enhancing the fan experience with Wi-Fi and analytics solutions.

Related Sports Partnerships