Enhancing the In-Store Shopper Experience

Published 31 Jul 2018

Like many industries today, digital transformation is impacting the way brick and mortar retail stores successfully conduct business. Driven by the rapid growth of online retail brands, which deliver a highly-personalized and convenient experience to customers, to remain competitive and profitable the in-store shopping experience must be augmented as well.

By leveraging purpose-built networking technologies, brick and mortar retailers can exceed the expectations of today’s connected shopper, optimize the in-house operations of the organization, and build a powerful business asset to continue to leverage in today’s digitized society. These are the core network technologies and competencies that enable retail stores to do so.

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