Like many industries today, digital transformation is impacting the way brick and mortar retail stores successfully conduct business. Online retail brands have grown rapidly, and they deliver a highly-personalized and convenient experience to customers. As a result, brick-and-mortar stores are facing pressure to deliver an equally delightful shopper experience and remain competitive and profitable.
Our eBook responds to the challenges retailers are facing as they overcome the pressures of digitalization. We recommend retailers:
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