Written By: Lydia Clougherty Jones, Alan D. Duncan, Mike Rollings
Organizations are constantly looking for ways to achieve a competitive advantage in their given market. Chief data officers (CDOs) will tell you that information assets are a critical value add when it comes to competitive differentiation. However, the question remains, how do you formally value an organizations information asset? This report from Gartner, Applied Infonomics: 7 Practices for Chief Data Officers to Monetize Information Assets, identifies methodology for data and analytics leaders to consider when measuring, managing, and monetizing the net asset value of information.
We believe, this report explores:
Download Applied Infonomics: 7 Practices for Chief Data Officers to Monetize Information Assets for a deeper insight on ways to monetize your organizations information assets.