November 07, 2012

Educause: Enabling the Social Campus

In order to remain competitive and succeed in today’s high-pressure university environment, university CIOs are looking at new ways to use mobile, social and cloud technology to not only enable BYOD and a better learning environment, but to enable a social campus where the use of technology creates a thriving social community that fosters collaboration and communication among students and faculty.

We live in a technology-driven world, and academic life is no different. The social web and mobile technology have forever changed the way students learn, share information and network with each other. University CIOs are beginning to look at social enablement as a way to transform the campus experience while responding to the business needs of the school.

While social networking sites, such as Facebook, fall short when it comes to the security and privacy that is demanded by higher education institutions, schools are creating academic engagement networks that support the academic lives of students and faculty through various tools, technologies and projects that allow them to connect, collaborate, contribute and consume in a way that they are comfortable and familiar with.

A social campus, enabled by a modern network infrastructure, enhances the academic experience and allows universities to connect and engage with students through outlets they prefer, foster models of informal learning and collaboration that build 21st century skills, enhance faculty collaboration and curriculum sharing, simplify access to information and resources across the “virtual campus”, enhance brand awareness and exemplify innovation and create stronger lifelong relationships with students and faculty.

Visit us at Educause, booth #1709, to see how our BYOD Done Right ™ solutions can transform your plain old campus to a social campus. Also – don’t miss the Social Campus and the Innovative CIO panel on Thursday, November 8th at 8:00 a.m. in the Mile High Ballroom 4E/4F at Educause 2012.

About The Contributor:
Vala AfsharChief Marketing Officer

Vala Afshar (@ValaAfshar) is the Chief Marketing Officer for Extreme Networks, responsible for global marketing. An award-winning inventor of social technologies and customer services operations, Afshar is a two-time Stevie Award winner stemming from his previous leadership of the company's Support organization, and is considered a pioneer in cloud computing, social collaboration, business intelligence and customer relationship management. Afshar is a recognized social media advocate, having been the keynote of several industry events including Salesforce’s Dreamforce, as well as Gartner and IDC conferences. His thought-leadership has been sought after by leading publications, and he regularly contributes bylines to Huffington Post, Inc., and InformationWeek, among others. To his credit, Vala was recently named by Leadtail as "the most retweeted B2B marketer." He is also the co-host of the weekly "CXO Talk" interview series, where he interviews C-level thought leaders from companies such as Accenture, SAP and Intel.

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